Head/Category Head - Marketing & Sales - Nutrition Domain

- To lead the nutrient business with a strong focus on Sales & Marketing execution, demand generation, and business development.

- The role is responsible for scaling up a differentiated portfolio of products - both in-house innovations and exclusive global alliances

- Lead portfolio strategy: product lifecycle management, innovation pipeline, and alliance integration.

- Develop farmer-centric campaigns, digital outreach, and brand-building initiatives.

- Track trends in specialty fertilizers, bio stimulants, and Bio fertilisers.

- Deeply understand farmer needs, channel dynamics, and regional agronomic practices.

- Lead go-to-market strategies for new product introductions

- Strengthen /aligning distribution networks through regional sales teams to achieve targeted sales of differentiated products.

- Ensure execution of campaigns and frontline enablement programs.

- Pricing, schemes, and channel engagement.

Candidate profile:

- Experience and understanding of Specialty Fertilizers/Nutrition & Biologicals/ Biostimulants.

- Strategic thinker, team builder, and strong execution capability.

- Work closely with R&D, production, and demand generation.

- He is someone who is passionate about farmer success and sustainability.

- B.Sc./M.Sc. in Agriculture, Agronomy, Soil Science, or related field + MBA (Marketing/Agri Business).