About the Role:

We are looking for a business-first innovation leader who has consistently built businessesnot just products.

This role is responsible for identifying new revenue opportunities, incubating new business lines, developing commercially viable products and solutions, and transforming ideas into scalable businesses. The successful candidate will combine engineering depth, commercial thinking, customer understanding, and strategic execution to create long-term business value.

Beyond product development, the role will be expected to drive business expansion, portfolio growth, market creation, profitability improvement, and future revenue streams. This individual should have demonstrated success in converting customer problems into scalable commercial offerings while working closely with Sales, Operations, Manufacturing, Supply Chain, Finance, and Leadership.

Key Responsibilities:

1. Business Creation & Growth:

- Identify, evaluate, and build new business opportunities, adjacent markets, and future growth engines.

- Develop business cases for new products, services, and business models with clear commercial outcomes.

- Create new revenue streams by converting customer needs into scalable businesses.

- Drive product-led business growth by developing differentiated offerings that improve market share and profitability.

- Build and strengthen the organization's innovation pipeline with a strong focus on commercial viability and ROI.

- Partner with Sales and Business leaders to identify whitespace opportunities, customer segments, and new markets.

2. Product Strategy & Commercialization:

- Own the complete product lifecyclefrom market opportunity assessment and business case creation to product development, commercialization, and lifecycle management.

- Lead new product introductions, portfolio expansion, and product rationalization initiatives.

- Drive value engineering to improve margins, reduce costs, and enhance customer value.

- Ensure products are commercially successful by balancing customer needs, operational feasibility, scalability, and profitability.

3. Business Transformation:

- Drive strategic initiatives that improve business performance, operational efficiency, and competitive positioning.

- Evaluate new technologies, acquisitions, partnerships, and investments that strengthen long-term business capability.

- Lead transformation programs focused on automation, digitalization, AI, IoT, and next-generation supply chain solutions.

4. Market & Customer Strategy:

- Work closely with customers to understand evolving business challenges and identify unmet market needs.

- Translate customer insights into commercially scalable products, services, and solutions.

- Develop strong relationships with strategic customers, technology partners, startups, universities, and research ecosystems.

5. Leadership:

- Lead cross-functional teams across Engineering, Product, Sales, Manufacturing, Operations, Procurement, and Supply Chain.

- Build a culture of innovation, ownership, commercial thinking, and execution excellence.

- Manage innovation investments, portfolio prioritization, and resource allocation to maximize business impact.

Preferred Experience:

- 18-25 years of experience across Business Innovation, Product Strategy, Engineering, New Business Development, Product Management, Business Transformation, or Category Leadership.

- Strong experience in creating new business lines, launching new products, expanding categories, or building businesses from concept to scale.

- Demonstrated success in driving commercial growth, revenue expansion, and profitable product portfolios.

- Strong exposure to Automotive, Industrial Equipment, Manufacturing, Logistics, Material Handling, Mobility, Supply Chain, Engineering Products, or Infrastructure sectors.

- Experience owning business cases, product strategy, commercialization, pricing, and market expansion.

- Strong understanding of customer economics, business models, market dynamics, and competitive strategy.

- Experience working with CXOs, customers, investors, technology partners, and external ecosystems.

What We're Looking For:

- Business builder with an entrepreneurial mindset.

- Strong commercial and financial acumen with the ability to identify profitable growth opportunities.

- Proven ability to create and scale businesses through product and market innovation.

- Demonstrated success in building strong business pipelines and converting opportunities into revenue.

- Ability to connect customer challenges with commercially successful solutions.

- Strategic thinker with excellent market understanding and customer orientation.

- Strong leadership capability with experience influencing cross-functional teams.

- Exceptional stakeholder management and executive communication skills.

Preferred Education:

- B.E./B.Tech in Mechanical Engineering or a related engineering discipline from a reputed institution.

- MBA from a reputed institute mandatory.

- Candidates with strong business leadership experience and relevant industry exposure will also be considered.

Why This Role?:

This is not a conventional R&D leadership position. It is an opportunity to build businesses through innovation. The role is designed for leaders who have created products that generated revenue, built new categories, launched new business lines, expanded markets, and transformed customer problems into profitable commercial solutions. Success in this role will be measured not just by the number of products developed, but by the businesses built, revenue generated, market share gained, and sustainable competitive advantage created.