Head - Brand Marketing

Experience : 10 - 16 yrs

About the Role:

We are looking for an experienced Head Brand Marketing to lead and elevate our global brand presence. The ideal candidate will be responsible for shaping the brand strategy, driving impactful marketing initiatives, and creating compelling brand narratives that resonate across global audiences.

Key Responsibilities:

- Develop and execute the overall brand strategy aligned with business objectives.

- Build a strong and differentiated global brand positioning across markets.

- Lead brand communication initiatives with a strong focus on storytelling and brand communication.

- Drive integrated marketing campaigns across digital, social, content, PR, events, and employer branding.

- Ensure brand consistency across all customer touchpoints.

- Collaborate with leadership, product, sales, and marketing teams to strengthen brand perception.

- Manage external creative and branding agencies to deliver impactful campaigns.

- Monitor brand performance through relevant metrics and optimize initiatives based on insights.

- Stay updated with industry trends, market dynamics, and evolving customer preferences.

Desired Candidate Profile:

- 10-15 years of experience in Brand Marketing, Corporate Communications, or Integrated Marketing.

- Proven experience in developing and managing global branding initiatives.

- Strong storytelling, brand communication, and content strategy capabilities.

- Experience working with global stakeholders and cross-functional teams.

- Excellent leadership, stakeholder management, and communication skills.

- Candidates from Tier 1 organizations are preferred.

- Candidates with prior experience in reputed branding or creative agencies will also be considered.

- Preferred age group: 30-35 years.

Preferred Qualifications:

- MBA in Marketing, Branding, Communications, or a related field from a reputed institute.

- Degree in Marketing, Business Administration, Mass Communication, or a related discipline.