HDB Financial Services - Senior Sales Manager - Consumer Durable Finance

Description:

Job Overview:

The role is responsible for managing and scaling the Consumer Durable (CD) finance business across assigned geographies by driving sales through dealer counters. The incumbent will lead and develop on-ground sales teams, expand and manage dealer networks, drive profitability, and execute localized sales strategies to achieve business targets.

Key Responsibilities:

Business & Revenue Growth:

- Own and drive the Consumer Durable finance business across assigned dealer counters and locations.

- Achieve sales volume, revenue, and profitability targets for the assigned geography.

- Identify new business opportunities and prepare proposals for onboarding new Points of Sale (POS).

- Drive dealer productivity, penetration, and conversion rates.

Dealer Network Management:

- Build, manage, and expand strong relationships with dealer partners.

- Act as the primary escalation point for dealer concerns and ensure timely resolution in coordination with internal support teams.

- Ensure adherence to company processes, credit policies, and compliance standards at dealer counters.

Team Leadership & Performance Management:

- Lead, coach, and manage a team of Sales Officers and Sales Managers.

- Set clear performance goals, track productivity, and conduct regular reviews.

- Drive training and capability building to improve sales effectiveness and customer experience.

Sales Planning & Execution:

- Plan and execute local sales promotions, campaigns, and dealer-led initiatives.

- Evolve market-specific selling strategies based on customer behavior and competitive landscape.

- Monitor and optimize cost structures to ensure efficient business operations.

Market Intelligence & Strategy:

- Conduct regular market studies to understand customer trends, pricing dynamics, and competitor activities.

- Share insights with senior leadership to refine product positioning and go-to-market strategies.

Desired Skills & Competencies:

- Strong understanding of Consumer Durable Finance / Consumer Finance business models and profit drivers.

- Proven expertise in dealer-driven sales environments.

- Strong people management and team leadership skills.

- Excellent relationship management and negotiation abilities.

- Analytical mindset with the ability to track business metrics and profitability.

- Strong execution focus with the ability to operate in fast-paced, target-driven environments.

Education:

- Graduate in any discipline.

- MBA / Postgraduate qualification in Sales, Marketing, or Finance is an added advantage.