HCL GUVI - Senior Business Development Manager

Role Overview:

The Senior Business Development Manager - Field Sales will be responsible for driving revenue growth through on-ground sales activities, lead generation, relationship management, and conversion of prospects into paying customers.

This is a client-facing, performance-driven role requiring strong networking, consultative selling, and closing skills.

Key Responsibilities:

Field Sales & Revenue Growth:

- Own and drive field sales targets and revenue outcomes in the assigned territory.

- Conduct on-ground prospecting, meetings, demos, counseling sessions, events, and seminars.

- Convert walk-ins, enquiries, campus leads, partnerships & referrals into sales.

- Identify and develop new business opportunities across students, institutions, corporates, and training partners.

Lead & Pipeline Management:

- Manage the end-to-end sales cycle - prospecting - pitching - negotiation - closing.

- Track & nurture leads using CRM tools.

- Conduct follow-ups, presentations, and discovery discussions to understand customer needs.

Customer Engagement & Conversion:

- Explain GUVI programs, outcomes, pricing, and ROI to prospects.

- Build trusted relationships with students, parents, and institutional decision-makers.

- Handle objections and guide customers through purchase decisions.

- Ensure high conversion ratios and optimized sales funnel performance.

Market Development:

- Conduct field visits, market mapping, and competitor analysis.

- Participate in career fairs, education expos, partner events & community outreach.

- Identify and onboard channel partners/institutional tie-ups.

Collaboration & Reporting:

- Work closely with Marketing, Inside Sales, Product & Operations teams.

- Submit MIS, forecasts, weekly reports, and conversion dashboards.

- Contribute to sales strategies & process improvements.

Qualifications & Experience:

- 6-8 years of experience in field sales / business development.

- Experience in EdTech / Education / Training / Skilling / SaaS / B2C sales preferred.

- Proven track record of meeting & exceeding revenue targets.

- Strong negotiation, presentation & closing skills.

- Willingness to travel extensively.