GUS Global Services - Head - Public Relations

Head - Public Relations

Organization Brief:

GUS Global Services is the Indian arm of Global University Systems, a Netherlands-based organisation. GUS Global provides services to its academic partners, including UPES and Pearl Academy in India. You may check our company website https://www.gusindia.global/ for more details about who we are.

Role Overview

Key ResponsibilitiesThe Head - PR will be responsible for leading the organisation's communication strategy across public relations, media engagement, corporate brand positioning, and marketing communication. The role requires a seasoned communications leader who can strengthen the brand narrative, manage reputation, and drive integrated communication across internal and external stakeholders.

Key Responsibilities

- Lead the PR and marketing communication strategy to enhance brand visibility and reputation.

- Build and maintain strong media relationships to drive consistent, high-quality coverage.

- Develop a compelling corporate and marketing narrative aligned with the institution's vision and positioning.

- Serve as the primary custodian for external communication, ensuring accuracy, consistency, and brand alignment.

- Manage crisis communication with proactive reputation protection and risk mitigation.

- Drive thought-leadership and brand-building initiatives across digital, print, and event-led platforms.

- Oversee press releases, media statements, campaigns, and executive communication.

- Strengthen internal communication to enhance culture, engagement, and organisational alignment.

- Collaborate with marketing, academic, and leadership teams to support communication needs for key initiatives.

- Manage agency partners and communication resources to deliver high-impact, timely output.