Growth Manager - eCommerce/Quick Commerce Segment - Home Care/Sustainable Cleaning Products
Key Responsibilities
- Develop and execute marketplace strategies to drive revenue growth, aligning with Joint Business Plans (JBP) and achieving monthly and annual business targets.
- Take full ownership of the scale (growth), profitability and performance of the e-commerce and q-commerce business unit, ensuring end-to-end management and P&L optimization.
- Utilize keyword research, optimized content, and both paid and unpaid promotions to boost product sales.
- Design and execute effective promotions to drive sales numbers, enhance visibility, and improve key metrics.
- Work with multiple teams (lots of co-ordination)
- Internal teams to ensure smooth daily operations including inventory management
- Key account managers of the various platforms on growth and to resolve all operational issues.
- External agencies / freelancers for bulk of the execution work to drive sales.
- Perform detailed analysis for all platforms to analyse sales trends, conversions, and other key metrics, providing relevant insights and then action on the insights
- Optimize budget allocation for each platform, track spends effectively, and continuously improve ROI while minimizing customer acquisition costs.
- Manage product listings and prepare and upload A+ Content, utilizing info-graphics and optimized SEO-rich content along with the internal team members
Skills we are looking forMust Haves:- Bachelor's degree in Business Administration, marketing, or a related field.
- 2-3 years of hands-on experience in e-commerce, specifically managing and maintaining marketplace accounts.
- 2 years of hands-on experience in end to end q-commerce P&L management.
- Comprehensive understanding of marketplace operations, processes, fulfilment, marketing strategies, competitive landscape, analytics, reporting, and content management systems.
- Strong leadership skills, self-motivation, and the ability to work independently and as part of a team in a fast-paced environment.
- Experience in P&L management and accountability, with a focus on strengthening brand consistency across all sales channels.
- Prior experience in the direct-to-consumer (D2C) or ecommerce industry is mandatory.
- Proficient in using ecommerce tools and platforms, such as Amazon Seller Central, Flipkart Seller, Swiggy and Zepto portals etc. is a must.
- Excellent analytical skills to generate reports, create pivot tables and find insights from data.
- Strong command over written and spoken English.
- Advanced knowledge of MS Office and the Google suite of products.
Nice To Have:- Customer centric approach
- Exceptional communication and interpersonal skills to build relationships with stakeholders and external partners.
- Ability to work in a team environment.
- Being a self starter and taking the initiative.
- Enthusiasm to learn