Growth Head - IIM/ISB/MDI/FMS

Description:

Role Overview:

- We're looking for a sharp, hands-on Performance Marketer who can take full ownership of paid acquisition across Meta and Google. You will be the go-to person for driving growth through data-led decisions, efficient spend management, and relentless optimization not just reporting on it.

What you will do

- Own paid campaigns on Meta and Google end-to-end - strategy, execution, daily optimization

- Manage ad budgets of 1020L/month with full CAC and ROAS accountability

- Understands CAC/LTV model

- Brief creatives, kill what doesn't work, document what does

- Have experience running UAC and Meta campaigns

- Work with product and growth to fix landing page and checkout drop-offs affecting paid performance

Non negotiables

- 4-6 years of actual campaign management - real execution and not coordination

- Tier-1 marketing/management college (IIM, XLRI, MICA, IIFT, NMIMS or equivalent)

- Can build your own dashboards, not wait for an analyst

- Pixel / GTM setup and troubleshooting