Posted by
Posted in
Sales & Marketing
Job Code
1739404

Role Overview:
This role will be responsible for Cardiology Therapy portfolio and country guardianship of assigned countries.
Areas Of Responsibility:
- Develop annual Brand plans and Therapy plans comprising innovative strategies in-clinic, digital, pharmacy, and patient level to drive top-line achievement, and ensure sustainable growth and profitable business of assigned therapies in alignment with the global strategy.
- Converting strategies into creative and effective promotional mix and tactics to attain Therapy and brand leadership, customer loyalty, and team motivation.
- Analyzing and allocating resources amongst therapies and brands commensurate with product life-cycle and market opportunity.
- Continuously evaluating the effectiveness of strategies and promotional plans as per the market trends and dynamics as well as the financial status and modifying or customizing them to achieve the objective.
- Effectively communicating with the sales team using various media and briefing or guiding them to improve in-clinic performance and excel in the execution of strategies.
- Extensively analyzing market scenario (IQVIA), internal sales, prescription data, and competitors' information to monitor assigned therapies and brands' health and build necessary market insights.
- Doing fieldwork to build and maintain relationships with the country's KOLs and KBLs related to assigned therapies as well as to collect market insights from multiple stakeholders.
- Identifying new products in segments of interest and ensuring successful new launches and portfolio management.
- Market Research to identify the therapeutic gaps at the level of HCPs, Patients, Therapies, and other stakeholders.
Travel Estimate:
Up to 30 percent travel time.
Job Scope:
Internal Interactions: Across Functions and Hierarchy.
External Interactions: Customers, Vendors, Agencies, Societies.
Job Requirements:
Educational Qualification: B.Pharm, MBA (Marketing).
Skills: Marketing and Selling Skills, Team management skills.
Experience: 7 - 15 years.
Contact: Dr. Archana Gawde-Dhond, 8828556775
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Posted by
Posted in
Sales & Marketing
Job Code
1739404