- Work closely with the product marketing team to evaluate market trends and align the product strategy with the go-to-market strategy.
- Discover the top needs of the persona, problems faced by current customers, prioritize them and translate them into user stories.
- Collaborate with design, engineering, and QA closely to ensure timely delivery and high-quality execution.
- Help Sales Enablement, Pre-sales, Customer Success, and Professional Services teams be up-to-date on product and product-related objections.
- Work closely with leadership and stakeholders to define quarterly goals, key success metrics, and report the successes and roadblocks.
- Manage or help in product promotions and product launches along with the Product Marketing team
- Understand market direction, competitive landscape and customer needs to build the Product Strategy and Product Roadmap.
- Lead cross-functional initiatives on product success and ensure business viability of products being built.
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