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337
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Posted in
Sales & Marketing
Job Code
1592680
Group Bayport - Manager - Category Management
Posted 4 months ago
Posted 4 months ago
Manager - Category Management
Responsibilities:
- Identify new product opportunities based on market and internal data.
- Optimize assortment by adding new SKUs, phasing out underperformers, and improving hero products.
- Collaborate with sourcing/product development teams for new product launches and quality enhancement.
- Drive New Product Development (NPD) by coordinating with cross-functional teams including Sourcing, Production, Quality, Marketing, and Merchandising to ensure timely and smooth product launches.
- Work with supply chain & ops to ensure product availability, stock health, and fulfillment SLAs.
- Coordinate with creative and merchandising teams for visual content, PDPs, and landing page experience.
- Assist in the development and execution of category strategies to achieve sales, margin, and profitability targets.
- Analyze product performance, pricing trends, and consumer behavior to identify areas for growth and improvement.
- Coordinate with marketing teams for category & product-level promotions, campaign planning, and discounting strategies.
- Track key metrics including revenue, conversion rate, gross margin, AOV, returns, inventory turnover, and customer feedback.
- Use data and customer insights to improve category performance and conversion.
- Implement upsell/cross-sell strategies within and across categories.
- Conduct regular competitor analysis and benchmarking to ensure market competitiveness.
- Monitor and track category performance using reporting tools and analytics dashboards.
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Posted By
Job Views:
337
337
Applications: 198
Recruiter Actions: 0
Posted in
Sales & Marketing
Job Code
1592680
