GoKwik - Performance Marketing Lead

About GoKwik:

GoKwik is a growth operating system designed to power D2C and eCommerce brands from checkout optimization and reducing return-to-origin (RTO), to payments, retention, and post-purchase engagement. Today, GoKwik enables over 12,000 merchants worldwide, processes around $2 billion in GMV, and is strengthening its AI-powered infrastructure. Backed by RTP Global, Z47, Peak XV, and Think Investments and bolstered by a $13 million growth round in June 2025 (total funding: $68 million) GoKwik is scaling aggressively across India, the UK, Europe, and the US.

Why This Role Matters:

This isn't just about running performance campaigns - it's about building and scaling a marketing services business from the ground up. You'll oversee 50+ brand accounts, lead a high-performing team, and directly own P&L for the vertical.

- Your work will shape how D2C brands across India grow through performance marketing, retention, and client partnerships. If you're a strategic thinker who thrives in solving problems from first principles and scaling service operations, this is your chance to lead with real impact.

What You'll Own:

- Build, lead, and mentor a team of performance marketers, analysts, and account managers

- Own P&L responsibility for the marketing services business unit

- Drive operational excellence, scalable processes, and client success at scale

- Develop and oversee media strategies across Meta, Google, and emerging platforms for Ecommerce brands

- Partner with client leadership to align marketing goals with business outcomes

- Ensure retention, upselling, and expansion across accounts

- Monitor campaign efficiency, ROI, and attribution models

- Build robust reporting and analytics frameworks for actionable insights

- Test, learn, and scale performance marketing playbooks for continuous growth

- Break down complex business challenges into simple, scalable solutions

Who You Are:

- 7-10 years of experience in growth and performance marketing

- Proven success in managing large client portfolios (20+ brands, preferably D2C)

- Deep understanding of Meta, Google Ads, attribution, ROAS, CAC, and LTV

- Experience in service delivery, client success, operations, and P&L ownership

- Analytical, structured thinker with a first-principles problem-solving mindset

- Excellent leadership, communication, and client relationship skills

Why GoKwik?

At GoKwik, you won't just manage campaigns - you'll lead the entire marketing services vertical. You'll work directly with fast-growing D2C brands, drive their growth stories, and build scalable processes from scratch. We're a fast-moving, impact-driven team where you'll get the freedom to shape culture, teams, and strategy.