Freakins Reviews by Employees

The Growth/Revenue Owner is a highly analytical, data-driven leader who will take full ownership of Freakins' demand side, ensuring sustainable revenue growth across all distribution channels. This high-impact role requires a strong foundation in critical thinking, leadership, and technical problem-solving to drive the core metrics of CAC:LTV, funnel conversion, inventory management, and contribution margin optimization. Key Responsibilities: Revenue and P&L Ownership: - Own and drive revenue growth across all demand channels-DTC website, mobile app, and marketplaces. - Manage the CAC:LTV equation to ensure profitable customer acquisition and retention. - Oversee and optimize website and app funnels, ensuring seamless user experiences to drive maximum conversion. Performance Marketing: - Lead off-platform marketing efforts, including Meta and Google ads, with proficiency in ad structures and scaling campaigns. - Engage directly with Meta and marketplace teams to leverage partnerships and optimize revenue-driving initiatives. Inventory and Pricing Strategy: - Own the inventory ordering algorithm, continuously refining inputs for optimal inventory days on hand (DOH) and turns. - Develop and implement dynamic pricing strategies to maximize contribution margin while driving inventory efficiency. Website and App Ownership: - Oversee UI/UX and site merchandising with a dedicated team to enhance user engagement and conversion. - Continuously optimize sort orders and content to strike a balance between newness, bestsellers, and audience relevance. Process and Automation: - Implement engineering-driven solutions to streamline workflows and automate routine processes for greater efficiency. - Establish and refine SOPs across all demand-side functions. Skills and Qualifications: Must-Have Skills: 1. Leadership & Ownership: - Grit, maturity, and the ability to lead cross-functional teams in a high-pressure, fast-paced environment. 2. Analytical and Strategic Thinking: - Strong first-principles problem-solving skills with a data-driven approach to decision-making. - Proficiency in analytical tools and platforms for data visualization and performance tracking. 3. Technical & Process Orientation: - Systems-thinking mindset, with the ability to design and implement scalable processes and workflows. 4. Marketing Expertise: - Proficiency in running and scaling Meta and Google ads campaigns. - Hands-on experience with marketplace marketing strategies. Preferred Qualifications: - Engineering undergraduate degree from a top-tier institution (IITs, NITs, etc.) is mandatory. - MBA from a premier business school is a strong plus. - 5+ years of experience in growth/revenue management roles, ideally in DTC or e-commerce businesses. Core Metrics of Success: - CAC:LTV Ratio. - Revenue and Contribution Margin Growth. - Funnel Conversion Rates (website/app). - Inventory DOH and Turns. - ROI on Performance Marketing Spend. - Site Merchandising Efficiency and UI/UX Metrics.

Mumbai

Freakins - Growth/Revenue Owner - IIM/MDI/FMS/XLRI/IIT/NIT 

Job Description for Freakins - Growth/Revenue Owner - IIM/MDI/FMS/XLRI/IIT/NIT  in Freakins in  Mumbai for (5-10) years of experience. Apply Now!