Founder's Office Role - GTM & Growth

Founder's Office Role - GTM & Growth

Description:

About the Role:

We are looking for a GTM & Growth Strategist, who will play a pivotal role in shaping and executing our growth and customer acquisition strategy, translating business objectives into measurable outcomes. Youll work directly with the founders to define and execute our customer acquisition and go-to-market strategy. If you enjoy working in high-velocity environments where you can move from data analysis to creative experimentation in the same day, youll fit right in.

Responsibilities:

- Define and Own the Growth Strategy: Build and execute data-driven plans for acquisition, activation, and retention across paid, organic, and partnership channels.

- Run Growth Campaigns End-to-End: Plan, launch, and optimize paid media initiatives (search, social, display, and partnerships) focused on driving measurable business outcomes.

- Shape Messaging and Market Positioning: Collaborate with the founders and product teams to craft compelling narratives, landing pages, and marketing collateral that resonate with target customers.

- Optimize for Performance: Track and analyze campaign metrics, evaluate channel performance, and continuously refine the playbook to maximize ROI and scalability.

- Create High-Impact Content: Oversee technical and non-technical content creation from marketing decks to customer stories ensuring consistency in tone and clarity.

- Collaborate Cross-Functionally: Partner with product, design, and leadership to align GTM efforts and ensure seamless customer experiences.

- Experiment and Innovate: Identify new channels, tools, and growth opportunities running quick experiments to validate and scale what works.

Qualifications:

- MBA from an accredited B school and background in Consulting

- 5-7 years of overall experience

- Experience in an early-stage environment or SaaS company; ex-founder experience is a strong plus.

- Analytical mindset with a data-driven approach to problem-solving.