Flipkart - Manager - Sell - Customer Growth

Description:

- The focus of this role is on customer and growth charters, with a strong emphasis on key customer metrics such as MAC, Repeats, and Acquisition. It involves identifying growth opportunities, defining the right strategies for segment expansion, and representing the Business Unit across all central product and growth initiatives.

- Monitor, update, and maintain key customer metric trackers to ensure accurate and real-time insights into business performance.

- Develop and execute customer incentivization strategies across both app and non-app platforms to drive engagement, retention, and repeat purchases.

- Analyze customer behavior, identify emerging trends, and uncover growth opportunities, working closely with cross-functional teams to develop data-backed strategies that maximize business impact.

- Identify operational and strategic gaps, proactively develop solutions, and drive initiatives that enhance customer experience and business performance.

- Formulate and implement targeted strategies to improve key performance metrics, including Monthly Active Customers (MAC), Repeat Rates, New Customer Acquisition, and Units Per Customer (UPC) etc ensuring sustainable business growth.

- Enhance the customer experience across critical touchpoints, such as Search, Recommendations, and Personalization, by leveraging insights and working with relevant teams to drive improvements.

- Collaborate closely with the central product team to define and prioritize key business challenges, influence product roadmaps, and ensure alignment with overall growth objectives.

Must Have Skills:

- Analytical and Problem Solving ability

- Stakeholder Management

- Clear Communication Skills