FCB Kinnect - Creative Director - Copy

Description:

About the job

Why This Role Rocks

Youre not just shaping lines, youre shaping the voice of brands.

As Creative Director Copy, youll lead from the front, turning business challenges into bold narratives that break through the noise.

Youll guide teams, spark ideas, and drive campaigns that speak with heart, hit with clarity, and live where culture happens.

If you thrive at the intersection of creativity, leadership, and storytellingthis role is your canvas.

The Impact Youll Drive

- Lead the copy direction across major campaigns, ensuring every word reflects brand strategy, tone, and intent

- Collaborate deeply with Art, Strategy, Design, and Account teams to build cross-platform, idea-led work

- Elevate creative output across the board, championing consistency, originality, and high craft

- Inspire and mentor a growing team of writers, cultivating breakthrough thinking and fearless creativity

- Present work to senior clients with confidence, empathy, and storytelling flair

- Push boundaries with insight-driven ideas that are culturally relevant and platform-first

- Embrace Generative AI tools to fuel faster ideation, refine narratives, and enhance creative efficiency

What Youll Bring

- 8-11 years of copywriting experience, including 2 -3 years in a creative leadership role

- A well-rounded portfolio spanning brand campaigns, digital storytelling, social-first ideas, and innovation-led work

- Proven ability to lead copy teams, while collaborating across disciplines and with clients

- Deep understanding of brand voice, consumer behavior, platform nuances, and emerging content formats

- Experience integrating GenAI tools like ChatGPT, Jasper, Copy.ai, etc., into creative processes

- Strong presentation, persuasion, and mentorship skillsyou know how to guide, not just edit