Expansion Head - Retail & Store Franchise

HEAD OF EXPANSION

Location : Bangalore (extensive Tier 2/3 travel required)

Experience : 8-15 years

Reports to : CO Foundwe

Role Vision:

This is the central piece role-most critical growth driver for next 4 years. Own aggressive expansion from ~200 stores to 5,000+ stores across Tier 2/3 India through omnichannel grocery model

Core Pillars & Responsibilities:

1. New Store Openings

- Identify and evaluate high-density Tier 2/3 locations

- Drive end-to-end opening cycle: site approvals, leases, fit-outs, staffing, store launches

- Ensure stores open quickly within planned budget and payback period

2. Real Estate & Store Operations

- Build and maintain strong pipeline of viable retail spaces

- Negotiate commercial terms; maintain rent within healthy business limits

- Oversee store P&L, operations hygiene, wastage control (target 98% fill rates)

- Handle renewals, relocations, and underperforming stores

3. Franchise Relationships

- Source, evaluate, and close franchise partners

- Manage onboarding, training, and compliance

- Build relationships to grow single-unit operators into multi-store networks

What We're Specifically Seeking:

- High-agency builder mindset: Wants 1- 10x journey,"

- Hybrid executor: Balances sales (acquisition), ops (store openings), real estate (on-ground execution)

- Extreme ownership: Thrives in high-pressure startup environment

- Scale thinker: Understands systems/processes scaling (beyond just P&L)

- Curiosity-driven: Asks "how big can this get?" instead of "what's CTC?"

Ideal Candidate Profile:

- Age : 28-33 years preferred (2018-22 grads, 8-10 years exp);

- Retail scale: Retail expansion/store rollout experience

- Tier 2/3 proven: Heavy on-ground travel comfort; understands store economics

- Clear No's: Frequent job-hoppers, salary maximizers, desk strategists only