Equentis - Manager - Public Relations

Title: Manager Public Relations.

Reports: CMO.

Broader Role / Responsibilities:

- Develop media relations strategy, seeking high-level placements in print, broadcast and online media.

- Coordinate all public relations activities.

- Direct social media team to engage audiences across traditional and new media.

- Leverage existing media relationships and cultivate new contacts within business and industry media.

- Manage media inquiries and interview requests.

- Create content for press releases, byline articles and keynote presentations.

- Monitor, analyze and communicate PR results on a quarterly basis.

- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.

- Build relationships with thought leaders to grow industry awareness.

- Maintain a keen understanding of industry trends affecting clients and make appropriate

recommendations regarding communication strategy surrounding them.

Requirements:

- Proven working experience in public relations required.

- Proven track record designing and executing successful public relations campaigns at both a local and national level.

- Strong relationships with both local and national business and industry media outlets.

- Exceptional writing and editing skills.

- Solid experience with social media including blogs, Facebook, Twitter, etc.

- Event planning experience.

- BA/MA degree in Marketing, Advertising, Communications or a related discipline.

Location: Lower Parel, Mumbai.

Working days: Monday to Friday + Last Saturday Working (WFO).