
Job Description:
Why This Role Exists:
An AI-powered visual merchandising and content generation platform focused on the automotive ecosystem is venturing into a few new large business opportunities that leverage our existing AI technology, dealer relationships, and domain expertise, but requires a fundamentally different approach to product, delivery, and go-to-market. We are looking for a founding business leader to take it from the whiteboard to scale.
Think of it as building a startup inside a startup: complete founder-level autonomy and ownership, backed by technology platform, customer base, GTM engine, and institutional capital. You will set the priorities, make the calls, and own the outcomes.
What Youll Do:
0-1: Find the Business:
- Partner with the CEO to deeply understand the opportunity, validate it in the field, and define the offering - what were selling, to whom, at what price, and why now.
- Spend real time with customers. Understand their operations, cost structures, and pain points first-hand.
- Build the business case with the rigour to survive tier-1 investor scrutiny. Ship the first version. Get the first customers live.
1-10: Prove the Business:
- Own the full lifecycle - product, GTM, onboarding, customer success, and delivery.
- Build a repeatable sales motion. Establish the operational backbone: delivery workflows, quality metrics, outcome dashboards.
- Hit the first scale milestone with validated unit economics and referenceable customers.
10-100: Scale the Business:
- Hire and lead a dedicated team. Expand scope based on data and customer pull.
- Build the compounding data and intelligence layer that makes each engagement better and harder to replicate.
- Evolve into Business Head with full P&L ownership and a permanent seat at the leadership table.
Who You Are:
Must-Haves:
- 6-12 years across strategy and execution. Tier-1 consulting background (MBB or equivalent) combined with hands-on building experience.
- Youve built something from zero before - a business, a product line, a new market entry and owned the outcome end-to-end.
- Strong product and commercial instincts. You know how to find the first 10 customers and iterate until the offering clicks.
- Comfort operating in ambiguity at speed. You wont have a 30-page brief. Youll have a thesis, conviction, and a mandate to figure out the rest.
- Exceptional range of communication - from investor pitches to engineering whiteboards to working conversations with small-business owners.
Strong Differentiators:
- Founder or co-founder experience. Youve felt the weight of a P&L and know the difference between a strategy deck and a live business.
- Deep conviction about AI as a force that reshapes business models and cost structures - not just a feature layer on existing software.
- Vertical SaaS or SMB/mid-market operating experience. You understand how owner-operators buy and why trust matters more than features.
Not For You If...:
- You prefer to advise rather than execute. This role requires building, selling, and delivering.
- You need a defined playbook. Youll be writing the playbook while running the play.
- You see Entrepreneur in Residence as a transitional title. We see it as the first chapter of a long run.
What We Offer:
Ownership A new business to build from scratch not a department to manage. Yours to define, prove, and scale.
Autonomy Full freedom to operate like a founder, backed by platform, customers, and capital.
Equity Meaningful equity reflecting a founding business leader role, structured for long-term wealth creation.
Trajectory Clear path from EIR to Business Head with full P&L ownership as the business scales.
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