Enbraun Technologies - Digital Marketing Manager - B2B SaaS

About Us:

Enbraun Technologies is the team behind eResource Scheduler, a global B2B SaaS product for workforce and project resource management. Our platform helps organizations plan work smarter, allocate resources efficiently, and improve productivity through better scheduling and capacity planning.

We are focused on building simple, powerful products that solve real operational challenges for businesses worldwide.

Profile:

We are looking for a hands-on Digital Marketing Manager with 5-8 years of B2B SaaS experience who can:

- Own end-to-end digital marketing and GTM strategy.

- Drive qualified leads and revenue, not just traffic.

- Use AI tools and modern marketing tactics to stay ahead.

- Lead and mentor a small marketing team (3-6 people).

Responsibilities:

1. Performance Marketing:

- Run and optimize Google Ads, LinkedIn Ads, and Meta campaigns.

- Improve CAC, CPL, and ROI across all paid channels.

- Build ABM campaigns for enterprise prospects.

2. SEO & Content:

- Lead AI-powered SEO using ChatGPT, Surfer SEO, or similar tools.

- Create content strategies around high-intent keywords.

- Optimize technical SEO and improve organic rankings.

3. Lead Generation & Funnel Optimization:

- Drive demand generation and qualified pipeline (MQLs to SQLs).

- Improve conversion rates across landing pages, forms, and nurture flows.

- Run experiments to optimize the buyer journey.

4. Analytics & Reporting:

- Track performance using GA4, HubSpot/CRM, and dashboards.

- Analyze funnel metrics and channel ROI.

- Make data-driven decisions on budget and strategy.

5. Team Leadership:

- Manage and mentor 3-6 marketers.

- Set clear goals and hold the team accountable.

- Build a culture of experimentation and learning.

Requirements:

- 5-8 years in digital marketing (B2B SaaS preferred).

- Proven success with Google Ads and LinkedIn Ads.

- Strong SEO skills (Ahrefs, SEMrush, Search Console).

- Experience with AI SEO tools (ChatGPT, Surfer SEO, Clearscope).

- Hands-on with GA4, CRM tools (HubSpot/Salesforce), and marketing automation.

- Track record of improving lead quality and reducing CAC.

- Experience managing or mentoring a team.

Why join us?:

- 5-day work week.

- Collaborative, fast-growing team.

- Quarterly recognition programs & yearly outings.

- Paid leaves and learning opportunities.