Emeritus - Senior Manager - CRM/Growth Marketing

Description:

- Emeritus is looking for a Senior Manager CRM (Growth Marketing) to join our dynamic global Marketing team.

- This is a remote, full-time opportunity for experienced professionals passionate about driving user engagement and revenue growth through data-driven CRM strategies.

- As a part of Emeritus, youll play a key role in shaping CRM strategy and execution to engage our expanding global learner base.

- The ideal candidate will combine strategic thinking with hands-on expertise in platforms like Salesforce Marketing Cloud (SFMC) or CleverTap, working across teams to build impactful, compliant, and highly personalized campaigns.

Key Responsibilities include:

- Owning quarterly revenue targets and designing end-to-end CRM campaigns for growth and reactivation.

- Collaborating closely with creative, analytics, business, and technology teams.

- Shaping content and segmentation strategies based on user behavior and business priorities.

- Running experiments and optimizing personalization frameworks across channels (email, WhatsApp, SMS).

- Ensuring technical excellence, compliance with data laws, and seamless cross-functional execution.

What Were Looking For:

- 6 - 15 years of experience in growth marketing or CRM roles at technology or fast-growth organizations.

- Strong analytical acumen and proficiency with tools like Excel and SQL.

- Proven success executing multi-channel campaigns for global audiences.

- Excellent communication and stakeholder management abilities.

- Bachelors degree in marketing, business, or a related field (MBA preferred).

Join us in our mission to make high-quality education accessible and affordable worldwide, in collaboration with over 80 top universities and institutions.