Head - Public Relations
Description:
Job Summary
As the Public Relations Lead, you will own and drive the communications and public relations strategy for Emeritus globally.
You will craft and execute high-impact PR campaigns, manage media relations, build the brands reputation, and ensure consistent, compelling storytelling across markets.
Working directly with the Founder and Senior Leadership, you will have a strong strategic voice and the ability to influence outcomes across marketing, brand, leadership communications, internal and external stakeholder engagement.
You will operate in a fast-growing, globally distributed environment, with remote engagement from India and exposure across geographies.
Key Responsibilities:- Develop and implement a global PR strategy aligned with Emerituss vision, growth plans and brand positioning.
- Lead media relations: identify, establish and nurture relationships with key journalists, influencers, analysts and publications (India + global).
- Craft high-impact messaging and content: press releases, leadership profiles, by-line articles, thought leadership pieces, op-eds, executive interviews, case studies, etc., with impeccable writing clarity and brand voice.
- Manage brand-driven campaigns around major milestones: new partnerships, product launches, corporate announcements, leadership hires, awards, etc.
- Monitor media sentiment, track coverage, generate insights and report on PR KPIs (share of voice, sentiment, media value, brand reach).
- Interface confidently with senior leaders, partners, and investors, representing Emeritus with professionalism, credibility, and strong communication presence.
- Collaborate cross-functionally across Marketing, Brand, Global Growth, Partnerships, Corporate Development, Investor Relations to ensure coherence of external messaging, launch support for new programme, partnerships and market entries.
- Act as a brand guardian: maintain consistency of voice and positioning across all external communications.
- Provide strategic counsel to the Founder and senior leadership on reputation risk, media-opportunity readiness, and crisis communications.
- Drive internal stakeholder engagement: support leadership communications, employee-facing announcements, and ensure communications alignment across regions.
- Stay abreast of global PR / media trends in edtech, higher education, online learning and adjacent sectors; identify opportunities for Emeritus to lead in thought leadership.
Required Qualification & Experience:- 10+ years of PR / corporate communications experience (ideally with global remit) working in edtech, higher-education, Internet/technology or fast-growing global brands.
- Proven track record securing high-visibility media coverage in tier-1 publications (national + international) and managing external communications at senior leadership / founder level.
- Exceptional written and verbal communication skills adept at crafting clear, persuasive, and engaging narratives for diverse audiences (learners, enterprises, partners, investors).
- Excellent storytelling and writing skills: ability to craft nuanced narratives for multiple audiences (learners, enterprises, partners, investors) and adapt tones across geographies.
- Strong strategic mindset: ability to set PR strategy, prioritise initiatives, and deliver measurable impact.
- Ability to operate in a fast-paced, evolving environment; work independently but also collaborate cross-functionally.
- Good stakeholder-management skills: comfortable engaging with the Founder, senior leadership, agencies and other teams.
- Familiarity with media monitoring tools, PR metrics, digital & social media amplification of earned media