Position: Marketing Communications & Relations Manager Responsibilities - As the email and marketing communications lead for the company, you will bring considerable technical and product expertise within our marketing automation platform to deliver marketing communications to our consumers. - Create content, communications, and experiences that engage and inspire customers to act and take action. - Manage marketing communications projects in collaboration with a cross-functional team including IT, Marketing, Product Development, Customer Care, Graphics and C-level executives. - Lead the strategy and implementation of automated consumer journey paths that leverage cross-device communication triggers including post purchase, abandon cart, abandon browse type campaigns. - Lead the strategy, implementation, and post-analysis of promotional email, sales, and other commerce-driven email campaigns. - Create customer segmentation within the marketing automation CDP platform for improved conversion and personalization utilizing event triggers, onsite behavior and other methodologies. - Lead marketing communications, consumer engagement and retention initiatives through email, sms, and push notification channels - Create, monitor and report marketing analytics associated with marketing communications to executive stakeholders and implement any necessary course corrections. - Create acquisition, engagement and remarketing campaigns from ideation, to development and execution. - Work with and lead outside agencies contracted to provide communication services Required: - Four-Year Bachelor's Degree - 7+ years of relevant marketing communications or industry experience - Hands-on platform experience on Klavyio - Experience leading large full-lifecycle consumer journey implementations and/or implementing integrated solutions

Mumbai

Email Marketing Manager - FMCG 

Job Description for Email Marketing Manager - FMCG  in i4 HR Consulting in  Mumbai for (5-12) years of experience. Apply Now!