Key Responsibilities - Campaign Strategy: Develop and implement effective email marketing strategies aligned with business goals and objectives. - Content Creation: Craft compelling email content, including subject lines, body copy, and CTAs, ensuring alignment with brand voice and messaging. - Segmentation & Personalization: Utilize customer data to create targeted segments and personalized email campaigns to maximize relevance and engagement. - Automation: Set up and manage email automation workflows, including drip campaigns, triggered emails, and lifecycle marketing initiatives. - A/B Testing: Conduct A/B tests on email campaigns to optimize performance, including testing subject lines, content, layout, and send times. - Analytics & Reporting: Monitor, analyze, and report on email campaign performance metrics (open rates, click-through rates, conversion rates, etc. ) to inform future strategies. - Compliance: Ensure all email marketing activities comply with relevant laws and regulations, including CAN-SPAM, GDPR, and other data protection standards. Qualifications - Experience: Minimum of 5 years of experience in email marketing, preferably in a freelance or remote capacity. - Technical Skills: Proficiency with email marketing platforms (e. , Mailchimp, Constant Contact, HubSpot, etc. ) and marketing automation tools. - Analytical Skills: Strong analytical skills with the ability to interpret data and make data-driven decisions. - Creative Skills: Excellent writing, editing, and proofreading skills with a keen eye for detail and creativity. - Project Management: Strong project management skills with the ability to manage multiple campaigns and deadlines simultaneously. - Communication: Exceptional verbal and written communication skills. - Education: Master's/Bachelor's degree in Marketing, Communications, or a related field is preferred but not required. Preferred Skills - Experience with CRM systems (e. , Salesforce, Zoho CRM). - Familiarity with HTML/CSS for email template customization. - Knowledge of SEO and content marketing strategies. - Certifications in email marketing or digital marketing

Gurgaon/Gurugram

Email Marketer 

Job Description for Email Marketer  in Aviation Indeed in  Gurgaon/Gurugram for (5-7) years of experience. Apply Now!