The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects.
Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors.
- Experience working with AI SEO tools and also exposure to rank in AEO and GEO
- Perform ongoing keyword discovery, expansion, and optimization
- Research and analyze competitor advertising links
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
- Graduate/PG with a minimum of 3 to 4 years of proven experience in SEO
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO, AEO, GEO
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