Doodleblue Innovations - Audience Manager/Senior Consultant - Real Time Customer Data Platform

Audience Manager - RTCDP - Sr Consultant | Real-Time Customer Data Platform

Job Description:

- Lead tech & strategy solutions engagements across multi-functional workstreams; data management platform (DMP - AAM) or customer data platform (RT-CDP), offline data onboarding, analytics, and digital media campaigns.

- Gain an in-depth knowledge of client's advertising platform and architecture needs, online business model, and online marketing strategy

- Gather, document, and help form/guide client business requirements, key performance indicators and other functional and/ or technical requirements

- Work with the internal teams and client stakeholders to develop solutions/use cases to meet client's unique requirements, which include combinations of data, technology, partners, data integrations and analytics.

- Design customized solutions and technical tag implementation strategies

- Generate customized code and assist with its implementation and deployment

- Support client's developers and third parties throughout the implementation and integration processes

- Validate and debug implementation and follow through on issues until resolved

- Advice key stakeholders and drive client success based on clients most important business drivers

- Produce reporting and content aligned to client's digital advertising KPI's and facilitate the reporting and analysis activities with client resources Interact frequently with clients via phone, email, and/or in-person-including interaction with marketers, analysts, web developers, and C-level executives

- Communicate confidently and pro-actively with customers throughout the project lifecycle

- Manage multiple client engagements simultaneously

- Manage customer expectations appropriately and keep projects on schedule and within scope

- Become an expert in the use of Adobe products and the methods by which they can be used to effectively optimize online businesses

- Work to educate clients on the best practices in relation to their specific industry and key business requirements

- Keep accurate daily records of client billable