Doceree - Email Marketing Role

About Doceree:

Doceree is a growing AdTech start-up delivering innovative solutions. As the first global network of physician-only platforms for programmatic messaging, Doceree is transforming the digital communication landscape in the global healthcare industry. Doceree provides the most comprehensive solution to Healthcare and Lifesciences advertisers to reach the target audience in the most effective and efficient way through programmatic digital advertising.

Our Core Belief:

Technology can connect the fragmented healthcare ecosystem to deliver information when it is most needed to improve patients' outcomes.

We are expanding our footprints across the globe and enhancing our services, offering, and developing new products and solutions to address the unmet needs of the industry. Doceree is operating in 22 countries currently with offices in NY, India, and London.

Website: http://www.doceree.com/

LinkedIn: https://www.linkedin.com/company/doceree/

About the Job:

Position Title: Email Marketing

Department: Marketing

Job Scope: Global

Location: Noida Sec 129, India

Reporting to: Director - Corporate Communications

Work Setting: Onsite

About the Role:

We are seeking a results-driven Email Marketing professional to lead and execute our email marketing strategy. The ideal candidate will own end-to-end campaign management planning, segmentation, automation, A/B testing, and performance optimization to drive customer engagement, lead nurturing, and revenue growth for our IT products and services.

Key Responsibilities:

- Develop and execute the email marketing strategy aligned with company objectives and sales goals.

- Create, manage, and optimize email campaigns (newsletters, product updates, lead nurturing sequences, customer retention campaigns).

- Segment email lists and tailor content to specific audiences, buyer personas, and customer journey stages.

- Build and optimize email automation workflows using tools such as HubSpot, Mailchimp, Salesforce Marketing Cloud, or similar.

- Conduct A/B testing (subject lines, CTAs, layouts, send times) to maximize open and click-through rates.

- Ensure email deliverability, compliance (GDPR, CAN-SPAM), and best practices.

- Collaborate with content, design, and sales teams to create compelling copy and creatives.

- Track, analyze, and report on campaign performance metrics (open rate, CTR, conversions, unsubscribe rate).

- Continuously refine strategies to improve engagement, lead quality, and ROI.

Required Qualifications:

- Bachelors degree in Marketing, Communications, or a related field.

- 4-7 years of email marketing experience, preferably in the IT/technology industry.

- Proven expertise with email marketing platforms (HubSpot, Marketo, Salesforce Marketing Cloud, Mailchimp, etc.).

- Strong knowledge of marketing automation, segmentation, and personalization techniques.

- Experience with analytics tools (Google Analytics, HubSpot Analytics, Tableau, etc.).

- Solid understanding of B2B marketing funnels and lead nurturing strategies.

- Excellent copywriting, editing, and communication skills.

- Knowledge of HTML/CSS for email templates is a plus.

Preferred Skills:

- Familiarity with CRM systems (HubSpot CRM, Salesforce).

- Understanding of IT services/products marketing.

- Strong project management skills, with the ability to handle multiple campaigns simultaneously.

- Creative mindset with a data-driven approach.

Why Explore a Career at Doceree?

Be a part of the revolution in healthcare marketing. Innovate with us to unite and transform the Healthcare Providers (HCPs) ecosystem for improved patient outcomes.

Doceree has been recognized and certified two times in a row Best Places to Work NJ 2023 and Great Place to Work 2023.

If you are passionate about health technology and have a knack for turning complex concepts into compelling narratives, we invite you to apply for this exciting opportunity to contribute to the success of our innovative health tech company.

Doceree Benefits:

Below are the competitive benefits which will be provided to the selected candidates based on their

location:

Competitive Salary Package

Generous Leave Policy

Flexible Working Hours

Performance-Based Bonuses

Health Care Benefits

Doceree DEI Vision & Mission

Doceree DEI (Diversity, Equity & Inclusion) is to create and sustain a one-team culture globally with a mission to provide equal opportunity to people from diverse social, cultural, physical, and psychological backgrounds and not to discriminate on the basis of race, colour, religion, national origin, sex, age, citizenship status, disability status, genetic information, sexual orientation, or gender identity or expression of an otherwise qualified individual, or membership in any other class protected by applicable law.

To support this, Doceree has taken formal strides with a 5C model and 4Es pledge, to ensure, encourage, and exhibit our commitment to DEI, and move towards our DEI vision.

Read more: Doceree Progresses Diversity, Equity and Inclusion in the Workplace

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