Mandatory:

- Strong Growth Product Leader / Growth PM / Monetisation Product Leader profile

- Must have 11+ years of Product Management experience, with strong exposure to Growth, Revenue, Monetisation, Conversion or Consumer Growth charters

- Must have led end-to-end growth funnels including lead generation activation free-to-paid conversion checkout upsell/cross-sell renewal customer lifetime value (LTV).

- Strong hands-on experience in Conversion Rate Optimisation (CRO), A/B testing, funnel analytics, cohort analysis, experimentation frameworks and growth metrics ownership.

- Must have experience building and scaling monetisation engines such as checkout optimisation, cart enhancement, subscription journeys, pricing strategy, cross-sell/upsell mechanisms and revenue-led product initiatives.

- Strong experience owning growth KPIs like Signup Success Rate, Conversion %, ARPU, CAC, LTV, Renewal Rate and Funnel Drop-offs.

- Must have led and mentored Product Managers / Growth Pods / Cross-functional Product teams and should have experience managing senior stakeholders.

- Must have worked on high-scale B2C products/platforms (1M+ MAU preferred) with significant traffic and customer journeys

- Candidates from top consumer internet / B2C / EdTech / FinTech / E-commerce / Subscription businesses / high-scale digital platforms

Preferred:

Experience with loyalty programs, retention loops, customer engagement journeys or repeat purchase frameworks will be highly preferred

Role Overview:

Stakeholder leadership across functions Drive alignment across Product, Marketing, Sales, DataScience, CRM, and Business. Translate competing priorities into a coherent growth strategy and get diverse stakeholders moving in the same direction this is the most critical and most complex part of the role.

Role & Responsibilities:

- Stakeholder leadership across functions Drive alignment across Product, Marketing, Sales, Data Science, CRM, and Business. Translate competing priorities into a coherent growth strategy and get diverse stakeholders moving in the same direction this is the most critical and most complex part of the role.

- PM team building and mentorship Build, mentor, and manage the revenue pod PMs. Set a high bar, create a culture of ownership and structured experimentation, and develop the next generation of growth PMs at PW.

- End-to-end revenue funnel - Own PW's unified growth charter, driving metrics across the full funnel:

- Acquisition: Signup success rate, CAC efficiency

- Activation: First session success, early engagement milestones

- Conversion: Free-to-paid conversion, checkout completion, funnel drop-offs

- Monetisation: ARPU, renewal rates, LTV/CAC ratio

- Upsell and cross-sell - Build upsell and cross-sell frameworks that surface the right offer to the right learner at the right moment - maximising lifetime value across PW's learning categories.

- Conversion optimisation and experimentation - Architect A/B and multivariate testing pipelines, pricing experiments, and personalisation engines to drive continuous funnel uplift.

- Unified revenue charter - Bring SalesTech.

Interview Process:

R1 - Screening (Motivation, basic floor test, logistics)

R2: Growth craft, Product Sense, Product Strategy

R3: Experimentation rigour, Data Analysis (+Product strategy as part of funnel analysis if time allows), System Thinking (Second and Third-Order Effects, feedback Loops, Socio-Technical Awareness, product as interconnected ecosystems)

R4: Product execution, Stakeholder management and Behavioural

R5: Design Thinking (30 Mins)

R6: Product leadership (30 Mins)