Director - Trade Marketing - FMCG

- Strategy Development: Define and execute customer marketing strategies aligned with overall business objectives.

- Consumer Engagement: Drive initiatives to enhance customer loyalty, retention, and satisfaction across retail and digital channels.

- Campaign Management: Lead the design and rollout of innovative, data-driven marketing campaigns to strengthen brand presence.

- Cross-functional Collaboration: Partner with sales, trade marketing, and product teams to ensure seamless execution of customer-focused programs.

- Insights & Analytics: Leverage consumer insights, market trends, and performance metrics to optimize marketing effectiveness.

- Partnerships: Build and nurture strategic relationships with retailers, distributors, and key stakeholders.

- Team Leadership: Mentor and manage a high-performing customer marketing team, fostering creativity and accountability.

- Budget Oversight: Manage marketing budgets efficiently, ensuring ROI-driven investments.