Director - Go To Market Strategy - IT

Key Responsibilities:

1. GTM Strategy & Planning:

- Set sales performance benchmarks.

- Define targets like CAC, LTV/CAC, partner contribution, etc.

- Lead annual and quarterly sales planning.

- Manage territory planning and quota allocation.

2. AI & Process Transformation:

- Identify manual sales tasks that can be automated.

- Work with teams to define AI-based solutions.

- Lead testing and rollout of AI tools for sales teams.

3. Analytics & Insights:

- Analyze territory performance.

- Review win/loss trends.

- Study partner contribution and attribution.

- Provide data-driven recommendations to leadership.

4. Partner Ecosystem Management:

- Define partner engagement models.

- Improve lead routing and attribution.

- Strengthen partner-driven revenue generation.

5. Leadership:

- Lead and mentor GTM Analysts and Strategists.

- Set goals and manage team performance.

- Act as both strategic leader and hands-on contributor.

Ideal Candidate Profile:

Experience:

15+ years in:

1. Sales Operations

2. Revenue Operations

3. GTM Strategy

4. Management Consulting

- Experience in SaaS companies is preferred.

- Experience in high-growth or Private Equity-backed organizations is a strong advantage.

Technical Skills:

- Strong Salesforce (SFDC) knowledge.

- Advanced Excel / Google Sheets.

- Ability to convert business requirements into technical solutions.

Leadership Skills:

- Territory and quota design experience.

- Stakeholder management across Sales, Marketing, Finance, and Partners.

- Team management and coaching experience.

Role: Sales Operations / Enablement

Industry Type: Software Product

Department: Sales & Business Development

Employment Type: Full Time, Permanent

Role Category: Sales Support & Operations