Director - Enterprise Marketing - EdTech

About the Role:

We are executing a leadership assignment of Director - Enterprise Marketing with one of the leading EdTech companies in Mumbai.

This is a high-ownership B2B marketing leadership role driving demand generation, pipeline contribution, and field marketing for the Enterprise Business of the company.

The KRA's would be:

Demand Generation & Pipeline:

- Own end-to-end demand generation strategy targeting CHROs, CLOs, and L&D Heads across large enterprises.

- Deliver marketing-influenced pipeline in partnership with Sales leadership.

- Build and run ABM programs for priority enterprise accounts.

Events & Field Marketing:

- Own the annual events calendar- CXO roundtables, CHRO forums, summits, and industry conferences.

- Drive the organization's presence at key industry events across focus sectors.

The incumbent should have:

- 12-18 years of B2B marketing experience, with 8+ years in enterprise or corporate marketing.

- Director/Head level Enterprise Marketing leader with focus on India Region.

- Strong ownership of Demand Generation, Pipeline Creation, and Revenue Marketing.

- Proven experience marketing to enterprise customers and CXO stakeholders.

- Hands-on expertise in ABM, GTM strategy, Product Marketing, Marketing Operations, and Sales Enablement.

- Experience leading global marketing teams, managing sizeable budgets, and driving measurable business growth.

- Preferred background from B2B SaaS, Enterprise Technology, HRTech, EdTech, or similar enterprise-focused.