We are looking for a dynamic and results-driven Director - eCommerce to lead and scale eCommerce initiatives for key clients. This role will focus on driving online sales through strategic campaign planning, execution excellence, and data-driven insights.
The ideal candidate will have strong experience in managing eCommerce campaigns, client relationships, and cross-functional teams, along with a deep understanding of digital marketing ecosystems.
Key Responsibilities:
eCommerce Strategy & Growth:
- Drive eCommerce sales through well-planned and high-performing campaigns
- Develop and execute strategies to improve online visibility, conversion rates, and revenue
- Identify growth opportunities across marketplaces and D2C channels
Client Management & Success:
- Partner closely with clients to understand business objectives and ensure campaign success
- Guide clients on product listings, launches, and promotional strategies
- Provide actionable insights and recommendations to improve performance
Campaign Planning & Execution:
- Oversee end-to-end campaign execution across eCommerce platforms
- Coordinate with internal teams (content, creative, media, and analytics) for seamless delivery
- Ensure timely and high-quality execution of brand and performance campaigns
Performance Analysis & Insights:
- Track, analyze, and optimize campaign performance using data and analytics tools
- Map market trends and provide strategic inputs to clients
- Build dashboards and reports to monitor KPIs and campaign effectiveness
Budgeting & Forecasting:
- Prepare and present budgets, forecasts, and performance reports to clients and leadership
- Optimize media spends to maximize ROI and efficiency
Cross-Channel Collaboration:
- Work closely with teams handling Facebook, Google, and Programmatic campaigns
- Ensure integrated marketing strategies across all digital channels
Key Requirements:- 7-12 years of experience in eCommerce and digital marketing
- Strong expertise in managing eCommerce campaigns and marketplaces
- Experience working on the brand side or private label within an eCommerce marketplace preferred
- Understanding of platform search (Amazon/Flipkart or similar) is a plus
- Sound knowledge of digital marketing channels and ecosystem
- Strong analytical mindset with experience in data-driven decision-making
- Excellent client management, communication, and stakeholder management skills
- Proven ability to manage multiple projects in a fast-paced environment