Posted By
Pallavi Goyal
AGM - BD & Operations at Uberlife Consulting Private Limited
Last Active: 05 December 2025
326
Posted in
SCM & Operations
Job Code
1591910
Director - Buying - Non Food
Responsibilities:
- Lead complex Joint Business Plan (JBP) negotiations to secure favorable trade terms, volume bonuses, promotional support, and co-marketing investments
- Position company's platform capabilities to brands as superior alternative for non-KVI products and new product launches where traditional distribution faces challenges
- Establish risk mitigation frameworks for brand policy changes, price increases, and promotional discontinuations while maintaining strong partnership relationships
- Leverage scale advantages through our 150,000+ retailer network to secure preferential terms, priority allocations, and exclusive promotional opportunities
- Design integrated brand partnership strategies that serve multiple regional markets while maintaining category focus and expertise
- Navigate brand relationship challenges including supply constraints, price increases, promotional disputes, and policy changes while maintaining business continuity
- Support Regional CEO market competitiveness by ensuring FMCG strategies align with local consumer preferences, competitive positioning, and P&L targets
- Design consumer education programs for new products that help kiranas understand and communicate product benefits to end consumers
- Partner with brands to design trade marketing programs that strengthen kirana competitive positioning vs. modern retail channels
- Build trust-based relationships with key brand managers and trade marketing teams through consistent performance and transparent communication
- Adopt assortment planning tools and contribute to demand forecasting accuracy through market intelligence and consumer trend analysis
Preferred Candidate Profile:
- 15+ years of FMCG (Personal Care, Home Care, Household) procurement experience with proven track record in brand relationship management
- Hands-on buying expertise with direct P&L responsibility and demonstrable results in JBP negotiations and trade term optimization
- Team leadership experience managing 3-5 category specialists or procurement professionals in matrix environments
- General Trade (GT) expertise with deep understanding of traditional trade distribution, retailer dynamics, and GT vs. modern trade execution differences
- Brand partnership excellence with proven ability to build and maintain relationships with major FMCG companies and secure favorable terms
- SKU portfolio management with experience managing 500+ SKUs across multiple categories and lifecycle stages, particularly non-KVI and new product introduction
- Regional market understanding with experience adapting FMCG strategies to local consumer preferences and traditional trade dynamics
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Posted By
Pallavi Goyal
AGM - BD & Operations at Uberlife Consulting Private Limited
Last Active: 05 December 2025
326
Posted in
SCM & Operations
Job Code
1591910
