Director - Ad Tech Platform Product - AdTech

Key Responsibilities

- Drive Insight's ad tech platform's build strategy

- Platform Development Subject Matter Expertise and Leadership

- Ensure ad tech platform differentiation and performance by working closely with engineering and Product teams

- Oversee integration strategies with DSPs, SSPs, ad exchanges

- Drive innovation in cookieless targeting and privacy-first advertising

- Collaborate with Sales to build comprehensive GTM strategies for ad tech platform build and launches

- Create market positioning and competitive analysis frameworks

- Advise on monetization strategies

- Collaborate with partnership team to build integration partnerships with martech leaders, analytics and measurement platforms, Indian media and publisher networks, DSPs, SSPs

- Provide technical guidance on ad serving, attribution, and audience segmentation

- Represent company at industry events and build ecosystem relationships

Required Qualifications

- 8-12 years in ad tech with 5+ years in leadership roles

- Track record of building and launching ad tech platforms

- Experience with programmatic advertising ecosystems

- Successful B2B tech product GTM execution (good to have)