Digital Health News - Manager - Marketing

About company:

Company Info: https://www.digitalhealthnews.com/

Address: DHN MEDIA INDIA PVT. LTD. 501, Fifth Floor, Pegasus Tower, Sector-68, Noida

Who we Are:

Digital Health News (DHN) is Indias first dedicated digital health news platform, delivering HealthTech news, insights, trends, and policy updates. Established by industry-recognized HealthTech leaders, DHN is more than just a media platform is an ecosystem driving innovation and collaboration in digital health.

Our initiatives include DHN Forums, DHN HealthTech Innovation Challenge, DHN and CHIME India
Surveys, DHN Podcasts and many more all aimed at shaping the future of healthcare.

With a mission to empower healthcare stakeholders across the globe, DHN provides actionable insights that enable success in the evolving digital health landscape. At DHN, we are committed to advancing India's digital health journey and creating a platform where healthcare innovation thrives.

Position: Marketing Manager

Location: Noida/Delhi NCR

Key Responsibilities

- Social Media Strategy Development: Curation of implementation of a comprehensive social media strategy aligned with the DHN.

- Content Creation and Curation: Creation of Graphics and content for the various social media platforms, including text, images, videos and infographics for the audience of DHN.

- Community Management: Regular monitoring and engagement with the DHN Audience on various social media platforms. It included the prompt response on comments, messages and inquiries in a professional manner.

- Build and nurture relationships with followers and influencers.

- Analytics and Reporting: Tracking and analyzing the Key Social Media metrics such as reach, engagement and conversion rates. Working on the regular reports and insights to stakeholders, identifying trends and opportunities for improvement.

- Digital Marketing Strategy: Collaboration with the team member to integrate the efforts for social media in line with the digital marketing strategy of DHN. Constant coordination with the creators and SEO specialist to ensure consistency with other channels.

- Stay Updated on Trends: Be updated with the social media trends with respect to the healthTech News and relevant updates. Experimentation and implementation of different strategies for being ahead in the competition.

- Influencer Marketing: Identifying the relevant influencers and Brand veterans to amplify reach and engagement.