Deputy General Manager - Marketing - Oncology Domain

Deputy General Manager - Marketing

Description:

Key Responsibilities:

- Lead the end-to-end marketing strategy for the oncology portfolio, including new product launches, brand building, and lifecycle management.

- Develop and execute short-term and long-term marketing plans aligned with business goals and growth objectives.

- Manage, mentor, and develop a team of product managers and marketing professionals, fostering a high-performance culture.

- Drive market insights, competitive intelligence, and customer segmentation to enhance brand positioning and market penetration.

- Collaborate closely with Sales, Medical Affairs, Regulatory, and R&D teams to ensure seamless execution of marketing initiatives.

- Monitor brand performance, sales trends, and ROI of marketing campaigns and initiatives.

- Represent the oncology marketing function in senior leadership reviews, strategy discussions, and decision-making forums.

- Ensure strict adherence to company policies, ethical standards, and regulatory guidelines.

Candidate Profile:

- Proven experience in oncology marketing with a reputed Indian or multinational pharmaceutical company.

- Currently managing or has recently managed oncology brands at a senior marketing leadership level.

- Strong experience in leading and developing marketing teams.

- Demonstrated success in new product launches, portfolio expansion, and market penetration.

- Excellent strategic thinking, leadership, communication, and stakeholder management skills.

Qualification & Experience:

- Graduate in Pharmacy or Life Sciences (MBA preferred).

- 15+ years of overall pharmaceutical industry experience, with significant exposure to oncology marketing.

- Must be currently handling oncology brands and leading a marketing team.