Deputy General Manager/Head - Sales - Real Estate

Innorenovate is hiring for one of our client in Real estate developer at Panvel location

Job Title: Site Head - Sales & Marketing

Location: Panvel / Navi Mumbai

Experience: 10+ Years

Industry: Real Estate (Residential / Mixed-use Projects)

Role Overview:

The Site Head will be responsible for driving end-to-end sales and marketing operations for residential projects in Panvel/Navi Mumbai. The role demands strong leadership in managing sales teams, channel partners, customer relationships, and on-ground marketing initiatives to ensure high sales velocity and brand visibility.

Key Responsibilities:

Sales Leadership:

- Lead, motivate, and manage the on-site sales team to achieve monthly and quarterly targets.

- Drive revenue generation through direct and channel partner sales.

- Oversee end-to-end sales processes - from lead generation to booking and handover.

- Ensure excellent customer experience during site visits, negotiations, and closures.

- Monitor sales funnel metrics and conversion ratios to identify areas for improvement.

Marketing & Business Development:

- Coordinate with the corporate marketing team to plan and execute project-level marketing campaigns (digital, outdoor, print, events).

- Conceptualize and implement local area marketing initiatives to drive footfalls.

- Manage broker engagement programs, channel partner meets, and incentive schemes.

- Conduct market analysis to track competitor pricing, positioning, and new launches.

Operational & Strategic Management:

- Act as the single point of accountability for project sales performance and brand image at the site.

- Collaborate with CRM, finance, and construction teams for smooth customer communication and issue resolution.

- Prepare and present periodic sales performance reports to senior management.

- Ensure adherence to company policies, compliance norms, and ethical business practices.

Desired Candidate Profile:

- Graduate/Postgraduate in Marketing, Business Administration, or related field.

- 10-15 years of core real estate sales & marketing experience.

- Proven success in handling large-scale residential projects (preferably over 1 million sq. ft.) in the Navi Mumbai/Panvel market.

- Strong network with channel partners, IPCs, and local brokers.

- Excellent communication, negotiation, and leadership skills.

- Result-oriented with the ability to manage multiple stakeholders and tight timelines.