Job Description: Business Title Senior Business Systems Analyst.

Years of Experience: 8+ Years.

Job Description:

- The Business Systems Analyst (BSA) is the key member of the marketing technology team responsible for the functional integrity of the solutions that Merkle implements for clients across multiple industries.

- BSA is a liaison between the client's marketing and business organizations and the Merkle design, development, and testing teams.

- BSA works closely with Client's marketing and IT stakeholders to elicit solution requirements in support of client's business goals and the associated martech capabilities.

- BSA drives requirements feasibility analysis based on business priorities and data availability.

- BSA provides guidance to the Merkle implementation team on behalf of the client and ensures solution business relevance and functional accuracy.

Key Responsibilities:

- Own solution requirements gathering working with Merkle and client stakeholders.

- Rationalize data, business and process requirements and translate all the inputs into functional design.

- Ensure that Merkle best practices, frameworks and recommendations are deployed to assist the client make sound decision.

- Own data analysis to ensure that business and functional requirements can be met.

- Understand the contracts and provide guidance in areas of scope management and client expectations management,.

- Assist with solution testing utilizing business validation techniques.

- Lead solution user acceptance testing.

- Contribute to the development of Merkle reusable assets, frameworks and best practices.

- Mentor team members.

Education Qualification:

- Bachelor's Degree or equivalent experience is required.

- 6+ years of technology implementation experience in the field of customer data management and marketing technology including direct marketing, email marketing, interactive marketing, digital marketing.

- 6+ years' experience documenting requirements for the purposes of scope management, design, development and testing enablement through traceability.

- 4+ years' experience working with various methodologies including Agile.

- Knowledge of customer data integration and identity management concepts.

- Hands on experience with relational design concepts [e.g., table design, table relationships, primary and foreign key designations].

- Hands on experience with data analysis, complex data transformations.

- Experience with user acceptance testing.

- SQL skills.

- Strong customer service orientation; consistently meet internal and external client commitments; demonstrated desire to exceed expectations.

- Strong client management skills; manage through challenging situations resulting in positive outcomes for Clients and Merkle.

- Effective communication skills: ability to simplify and structure complex concepts to streamline interactions and highlight key points.

- Effective presentation skills.

- Demonstrated critical thinking, problem solving, planning and organizational skills.

- Ability to adapt to various conditions and situations; ability to tolerate stressful situations and remain focused under pressure.

- Ability to thrive in a complex environment consisting of geographically dispersed and highly matrixed teams.

- Ability to interact with senior level resources effectively and confidently, both internally and with the client to ensure desired outcomes.

- Qualified individuals possess the Merkle attributes: smart, curious, committed to vision, passionate, fun and pleasant, an achiever and having a sense of urgency.

Shift timing: 7 PM to 3 AM IST.

Location: DGS India Mumbai Thane Ashar IT Park.

Brand: Merkle.

Time Type: Full time.

Contract Type: Permanent.