Role Overview:

- We are looking for a highly analytical and strategic Growth Analyst who can turn large, complex datasets into clear insights that drive marketing, user acquisition, activation, and retention.

- This role will work closely with the Growth & Performance Marketing Team to identify growth opportunities, optimize campaigns, and support decision-making through robust analytics and visualization.

- You should be passionate about problem-solving, comfortable working with big data, and skilled at translating numbers into actionable strategies.

Key Responsibilities:

- Analyze large-scale user, product, and marketing datasets to uncover trends, growth opportunities, and performance insights.

- Build dashboards and visualizations (Tableau, Power BI, Looker, Metabase, etc) to provide real-time visibility into growth and marketing KPIs.

- Evaluate performance marketing funnels (acquisition - activation - retention) and recommend data-driven improvements.

- Partner with Growth, Product, and Marketing teams to define hypotheses, run experiments, and measure their impact.

- Develop and maintain automated reports, tracking systems, and growth models.

- Conduct cohort, funnel, lifetime value (LTV), CAC, and ROI analysis to support budget allocation and campaign strategy.

- Present insights clearly to leadership and cross-functional teams, influencing strategy with data-backed recommendations.

- Ensure data accuracy and consistency by collaborating with engineering and analytics teams.

Qualifications:

- Experience in growth analytics, marketing analytics, business intelligence, or data science.

- Strong proficiency in SQL and experience working with large datasets.

- Hands-on experience with data visualization tools (Tableau, Metabase, etc.

- Experience with performance marketing analytics (Google Ads, Meta Ads, programmatic, affiliates, etc.

- Ability to translate complex data into clear insights and actionable strategies.

- Strong understanding of growth funnels, user lifecycle metrics, and experimentation frameworks.

- Candidates from leading institutions (IITs/IIMs) are preferred, reflecting the analytical rigor this role demands.

Nice to Have:

- Experience in the crypto / fintech / trading domain.

- Proficiency in Python or R for advanced analytics.

- Familiarity with attribution models and marketing mix modeling (MMM).

- Experience with product analytics tools (Amplitude, Mixpanel, GA4).

What We Offer:

- Opportunity to work in a high-growth crypto derivatives environment.

- Data-driven culture with ownership and autonomy.

- Competitive compensation and performance-based rewards.

- Collaborative team with a focus on innovation, speed, and impact.