DBS Technology Services Reviews by Employees

Senior Associate

Associate

Analyst

Assistant Vice President

Job Purpose  To create/produce content to expand DBS India's digital footprint  Job Duties & responsibilities  - Will take the lead to identify and meet the content demands across multiple platforms of DBS  - Drive content for DBS properties on an ongoing basis that's aligned with the overall proposition of the bank  - Identify digital properties to associate/leverage and drive content to improve awareness and perception of the brand   - Plan content pipeline to improve awareness and perception of the brand on digital properties like blogs, thought leadership articles, whitepapers, case-studies etc.   - Engage with online influencers and with experts on digital native sites to promote thought leadership pieces  - Collaborate with business teams, agencies and industry experts to generate relevant content that meets the needs of both key stakeholders and our target audience  - Use insights into customer demographics to produce targeted and relevant copy to drive traffic, subscribers and/or other important metrics (e-books, guides, infographics etc.) on DBS social media properties   - Generate content for DBS properties on an ongoing basis to support and promote offers to attract site visitors through search, social media, and build subscribers.  - Monitor and engage in relevant social discussions about DBS, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences  Required Experience  - Experience in pitching, crafting, and placing clear, accurate and engaging content across all platforms - internal and external  - Experience in journalism or in agencies  Core Competencies  - High level of creativity  - Passion for clear, concise copy writing skills  - In depth research skills  - Ability to write in a variety of formats and styles for multiple audiences  - Attention to details  - Internet savvy with knowledge & understanding of the characteristics of e-publishing, digital content, websites, social media, SEO etc.  Salary offered: 8 - 14 LPA

Mumbai

DBS Bank - Content Writer 

Job Description for DBS Bank - Content Writer  in DBS BANK INDIA LIMITED in  Mumbai for (6-11) years of experience. Apply Now!