DB Group - Senior Manager - Ad Sales - Print Media

About the Role:

We are looking for a high-performing and commercially driven Sr. Manager - Ad Sales to lead revenue growth across our print media portfolio. This role requires strong strategic thinking, deep understanding of advertiser and agency ecosystems, and the ability to build long-term client partnerships. You will play a key role in driving innovative advertising solutions, expanding existing business, and unlocking new revenue streams.

Why Join Us?

- Be part of a leading media organization with a strong market presence and credibility.

- Drive high-impact revenue initiatives across marquee brands and agencies

- Work in a fast-paced, performance-oriented environment with decision-making ownership

- Collaborate closely with editorial, marketing, and production teams to deliver integrated solutions

- Opportunity to innovate, experiment, and scale new advertising offerings

Roles & Responsibilities:

Sales Strategy & Revenue Growth:

- Define and execute sales strategies and revenue plans aligned with overall business goals.

- Identify, ideate, and implement new revenue opportunities across client categories and industry verticals.

- Drive consistent achievement and over-achievement of sales targets

Client Acquisition & Relationship Management.

- Acquire new advertisers and grow business with existing clients and media agencies.

- Build and nurture long-term relationships with key decision-makers to drive retention and repeat business.

- Understand client objectives and deliver customized, value-driven advertising solutions.

Business Development & Innovation:

- Experiment with innovative sales ideas, packages, and offerings; scale initiatives that demonstrate success.

- Monitor market trends, advertiser behaviour, and competitor activities to stay ahead of the curve.

Sales Operations & Execution:

- Manage end-to-end sales lifecycle including lead generation, client meetings, DCRs,

presentations, negotiations, deal closures, and ad scheduling

- Prepare sales proposals, contracts, and post-approval documentation in coordination with the reporting manager

Performance Tracking & Reporting:

- Track performance of new initiatives and ongoing campaigns using sales data and MIS reports

- Analyze outcomes, identify gaps, and implement corrective actions to optimize revenue performance.

- Share market insights, competitor intelligence, and client feedback with senior management.

Experience Required:

- 7-10 years of experience in ad sales or corporate sales, preferably within print or media organizations.

- Proven track record of achieving and exceeding revenue targets

- Strong experience managing agency and direct client relationships

- Demonstrated ability to drive new business development and scale existing accounts.

Qualification:

- Bachelor's or Master's degree in Business, Marketing, Mass Communication, or a related field

About Us:

Dainik Bhaskar is one of the world's leading media powerhouses and India's largest news media group, shaping the way millions consume news and information daily. As the world's 3rd largest print media company, we publish newspapers across 12 Indian states in three languages-Hindi, Gujarati, and Marathi-reaching over 66 million readers.

Beyond print, we have built a robust digital and broadcast presence, making us a dominant force in the media landscape. Our news app is the largest in India across languages, ensuring cutting-edge news delivery to a vast audience. Additionally, our radio network, My FM 94.3, operates 30 stations across 7 states, further amplifying our reach and engagement.

The group has more than 9,000 employees across offices in 14 states with a direct editorial bandwidth of more than 2700 journalists - 30% of its total workforce.