Company Description

Cybernext Pvt Ltd is a company built on the pillars of honesty, ingenuity, and exceptional service. We believe in fostering transparent and clear communication with our clients, which is fundamental to building strong, trusting relationships. Our core mission is to empower our clients' success by delivering high-quality services that are not only tailored to their unique needs but also consistently exceed their expectations. We are results-driven and unwavering in our commitment to our values.

Role Description

We are looking for a highly motivated and skilled Performance Marketer to join our team. In this role, you'll be a key player in driving our clients' success through expert management of paid advertising campaigns. You should possess a strong foundation in paid advertising, a knack for innovative ideation, and exceptional client handling skills. A research-driven mindset is crucial, as you'll be expected to stay ahead of industry trends and continuously boost campaign performance through cutting-edge strategies using platforms like Google AdWords, Meta Ads, and advanced techniques such as SKAG (Single Keyword Ad Groups).

Key Responsibilities

As a Performance Marketer, you will:

- Lead and manage end-to-end paid advertising campaigns across major platforms, including Google AdWords and Meta Ads.

- Develop creative and effective ad strategies utilizing advanced techniques like SKAG and sophisticated audience targeting.

- Collaborate closely with clients to thoroughly understand their business objectives and translate them into actionable, high-performing ad campaigns.

- Continuously research and ideate novel approaches and strategies to significantly enhance campaign performance and maximize ROI.

- Proactively monitor campaign metrics and optimize campaigns based on data-driven insights to achieve maximum effectiveness.

- Conduct rigorous A/B testing for ads and landing pages, ensuring all creative solutions are supported by data.

- Stay comprehensively updated on the latest industry trends, tools, and innovations in digital marketing to apply cutting-edge techniques.

- Present clear and concise campaign performance reports to clients, offering strategic recommendations for future improvements.

- Oversee critical aspects of campaign setup, including keyword research, competitive analysis, and audience segmentation.

- Mentor junior team members, providing valuable guidance on campaign management best practices and industry insights.

Key Skills

- To excel in this role, you should possess:

- Excellent English communication skills (both written and verbal).

- Proven expertise in Google AdWords.

- Strong comprehension skills for understanding client needs and complex data.

- Proficiency in Meta Ads.

- Ability to derive actionable, data-driven insights from campaign performance.

- A proactive approach to industry trend tracking.

- Expertise in campaign monitoring and optimization.

- Exceptional client communication and relationship-building abilities.

- Proficiency in campaign setup and execution.

- Strong capabilities in ideation & creative collaboration.

- Adeptness at performance reporting and analysis.

- Confident presentation skills for client meetings.

Educational Qualification

- Bachelor's degree in Marketing, Business, or a related field.

- MBA (Master of Business Administration) is a plus.

- Google AdWords Certification (preferred).

- Relevant courses or certifications in digital marketing (optional).

Job Details

Experience: 2 to 3 years

Job Type: Full-time, Onsite

Location: Mohali, Punjab

Salary Package: As Per Industry Standard