- As a Customer Success Manager (CSM), you will play a critical role in driving the success of our clients by translating complex customer and campaign data into actionable insights.
- You'll act as the bridge between our technical team and client stakeholders, helping to optimize marketing campaigns, improve loyalty programs, and deliver measurable business value.
- This is a client-facing role best suited for someone who is hands-on with analytics, has strong communication skills, and can manage cross-functional relationships with finesse.
Key Responsibilities:
Client Engagement & Success:
- Serve as the primary point of contact for a portfolio of enterprise clients in the retail/e-commerce sector.
- Understand client business goals, use cases, and KPIs to drive measurable success.
- Translate business requirements into analytical insights, dashboards, or custom reports.
- Manage regular client check-ins, QBRs, and campaign performance reviews.
- Collaborate with internal product, analytics, and engineering teams to meet client needs.
Campaign & CRM Analytics:
- Conduct deep-dive customer segmentation and profiling using behavioral and transactional data.
- Design and evaluate A/B tests to optimize CRM campaigns and personalization strategies.
- Analyze campaign performance across multiple touchpoints (email, SMS, push, in-app).
- Provide insights into customer lifecycle stages, churn risk, loyalty trends, and monetization opportunities.
Technical Execution & Analysis:
- Work hands-on with SQL, Databricks, PySpark, and Python to query and process large data sets.
- Build reports and dashboards using Power BI (preferred) or Tableau.
- Interpret raw data and build automated solutions for recurring client queries.
- Ensure data accuracy and integrity across all deliverables.
Required Skills & Experience:
- 3-5 years of experience in a client-facing analytics, marketing, or consulting role.
- Strong analytical and problem-solving skills, with a detail-oriented approach.
- Proficient in SQL, Databricks, PySpark, and Python for data analysis.
- Experience with A/B testing, campaign measurement, and personalization.
- Hands-on experience in BI tools like Power BI (preferred) or Tableau.
- Strong communication skills - able to convey technical insights clearly to non-technical audiences.
- Excellent organizational and project management capabilities.
Preferred Qualifications:
- Experience working with CRM platforms, loyalty systems, or customer engagement tools.
- Background in retail or e-commerce data analytics.
- Familiarity with campaign tools (e. , Braze, MoEngage, Salesforce Marketing Cloud) is a plus.
- Exposure to customer journey mapping or CLTV analysis is a bonus.
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