Customer Marketing Manager - Alternate Channel - FMCG

Job Description :

- The Customer Marketing Lead (Alternate Channels) will own the strategic direction, planning, and execution of customer marketing across organized retail and online channels.

- The role is accountable for profitable growth, market share expansion, digital shelf leadership, budget management and world-class execution, while acting as a strategic partner to Sales, Brand, and E-Commerce leadership.

Preferred Candidate Profile :

- 10-12 years of experience in Customer Marketing / Key Accounts / E-Commerce

- Proven leadership exposure in Modern Trade and online channels

- FMCG experience strongly preferred

- Prior people management experience required

- Deep understanding of organized retail economics and e-commerce growth levers.

- Exposure to top national MT accounts and leading E-Commerce platforms