Customer Lifecycle Marketing Manager - Ultrahuman

Location: Bengaluru | Job Type: Full-time, Hybrid | Experience: 3-5 years

About Ultrahuman:

Ultrahuman is a profitable, fast-scaling health-tech company on track for a ~$500M valuation. We are revolutionizing metabolic health through wearable technology, real-time analytics, and powerful digital platforms.

Our mission is to help people live healthier, longer, and stronger lives. If you're passionate about the intersection of health, technology, and performance, and want to join a purpose driven, high-impact team - this is your moment.

The Role: What You'll Do

We're looking for a data-driven and creative Customer Lifecycle Marketing Manager to build, optimize, and scale our lifecycle communication strategy-across email, push notifications, and in-app journeys-to engage, retain, and delight our users.

Key Responsibilities:

- Own key email/push notification KPIs including CTR, open rates, retention, engagement, and revenue

- Develop and execute comprehensive lifecycle marketing strategies

- Design and optimize automated workflows using platforms like Braze or Iterable

- Collaborate with cross-functional teams (product, content, design)

- Monitor and analyze campaign performance metrics to guide A/B testing and continuous improvement

- Ensure email compliance with regulations like GDPR and CAN-SPAM

- Innovate with new personalization and segmentation strategies

- Maintain a proactive marketing calendar

Preferred Skills & Experience:

- Proficiency in email marketing automation tools (e.g., HubSpot, Salesforce, Leadsquared)

- Familiarity with Figma and design fundamentals

- Strong writing skills (long-form and short-form)

- Understanding of behavioral triggers and user segmentation

- Analytical mindset and data fluency

- Strong collaboration and communication abilities

- Experience in fast-paced B2C environments

A Typical Day:

Start your day analyzing campaign metrics in Braze or Iterable. Join a morning stand-up with product, growth, and creative teams. Design user journeys based on behavior triggers. Collaborate on creative assets with designers. Set up A/B tests. Monitor deliverability and compliance. Brainstorm new formats and share insights with the team. End your day planning optimizations that make a meaningful impact.

What You'll Learn:

- Work with the leadership of a fast-growing startup -including the CEO and heads of divisions.

- Master advanced email marketing strategies, including segmentation, automation, and A/B testing, to drive measurable business results.

- Gain hands-on experience with industry-leading email platforms and analytics tools, enhancing your technical expertise.

- Build a robust portfolio of successful campaigns, positioning yourself for future leadership opportunities in digital marketing.

- Stay ahead of industry trends and best practices, ensuring your skills remain relevant and in-demand as you advance your career.

Perks & Benefits:

- Employee Stock Option Plans (ESOPs) - become a shareholder in our growth

- Complimentary Ultrahuman products

- Comprehensive insurance (OPD, IPD, maternity)

- Free meals and snacks

- Gym membership reimbursement

- Wi-Fi reimbursement for remote work