Cre8r.ai - Expert - Lead Generation

Role Overview

This role requires not just tactical execution but also strategic ownership of lead generation frameworks, revenue pipeline creation, and GTM alignment.

The ideal candidate will leverage LinkedIn, WhatsApp, Apollo, and AI-driven automation tools to engage with D2C founders, CMOs, agency leaders, and digital heads consistently delivering high-quality qualified meetings and enabling predictable revenue growth.

This is a high-impact role that combines business acumen, outbound growth expertise, and leadership collaboration.

Key Responsibilities

- Define KPIs, growth metrics, and pipeline health indicators to align with revenue goals.

Advanced Automation & AI-Driven Outreach

- Deploy AI-driven personalization, follow-ups, and lead scoring models to increase engagement and conversion.

Market Segmentation & Targeting

- Continuously enrich lead databases with relevant intelligence and insights.

Collaboration & Stakeholder Alignment

- Ensure seamless CRM hygiene and handover processes to sales and closing teams.

Performance & Optimization

- Drive continuous optimization to maximize ROI on outbound initiatives.

Must-Have Skills & Experience

- Experience in SaaS/MarTech business development, outbound growth, or lead generation strategy.

- Proven success in designing and scaling outbound frameworks that consistently deliver qualified meetings with D2C or agency stakeholders.

- Expertise in LinkedIn Sales Navigator, Apollo, Dripify, WhatsApp automation, and CRM platforms (HubSpot/Pipedrive).

- Strong familiarity with AI-powered outreach, lead scoring, and marketing automation tools.

- Exceptional communication skills with the ability to craft compelling narratives for high-level decision makers.

- Analytical, data-driven mindset with a demonstrated ability to optimize performance metrics