
Job Title: Senior Commercial Analytics Consultant.
Industry: Sales & Marketing Analytics Healthcare & Life Sciences (HLS).
Location: Bangalore/Mumbai/Gurugram/Coimbatore - Hybrid.
Employment Type: Full-time, Permanent.
Practice: Healthcare & Life Sciences (HLS) Commercial Analytics.
Level: Senior Consultant / Manager (8+ years' experience).
About The Role:
We're looking for a senior Commercial Analytics Consultant with a broad, hands-on grounding in pharma and HLS sales and marketing data someone who has spent close to a decade using that data to solve real commercial problems and is ready to lead engagements, not just execute on them.
- You'll anchor our HLS analytics team's thinking across a wide spectrum of initiatives spanning marketing, commercial & sales, and customer/omnichannel analytics, bringing a consulting mindset and enough seniority to own client relationships end to end.
- You'll lead work across areas like campaign and brand analytics, channel analytics, omnichannel engagement and next-best-action, and hyper-personalization as well as the data management, dashboarding and reporting work that underpins all of it.
- You'll also help shape our own analytics products and IP, bringing life sciences context that makes them genuinely fit for the industry.
- Marketing mix modeling is part of that toolkit alongside these other methodologies, and you'll be equally comfortable framing a new problem with a client as you are directing the team that solves it.
What You'll Do:
Marketing Analytics:
- Lead campaign performance analytics, content testing and product development analytics engagements for pharma brand teams.
- Own brand & portfolio analytics and competitive insights work, from framing through to client-ready output.
- Direct the application of marketing mix and optimization approaches including MMM as part of a broader measurement toolkit.
Commercial & Sales Analytics:
- Lead partner & channel analytics engagements across pharma commercial teams.
- Own 4P (product, price, place, promotion) insights and broader commercial analytics initiatives.
- Direct field force effectiveness and territory-level commercial analytics work.
Customer & Omnichannel Analytics:
- Lead omnichannel engagement and customer experience analytics across pharma commercial teams.
- Own next-best-action, digital shelf and hyper-personalization use cases from scoping to delivery.
- Guide patient safety / adverse event monitoring analytics where relevant.
Data Management, Visualization & Reporting:
- Partner with data engineering and platform teams to structure and integrate sales, marketing, digital and omnichannel data for analysis-ready use.
- Set the standard for dashboards and reporting assets (Power BI or equivalent) that make commercial analytics outputs genuinely usable for brand and field teams.
- Define reporting requirements and data structures for recurring commercial performance tracking as well as one-off analyses.
- Own data quality, consistency and governance across the sales & marketing data feeding into analytics and reporting outputs.
Consulting & Client Leadership:
- Own client relationships and lead conversations end to end, translating open-ended business questions into scoped analytical approaches across the above spectrum.
- Direct delivery teams including marketing mix modeling, data engineering and visualization bringing pharma commercial context to their work.
- Shape pharma commercial context into proposal development and scoping for prospective clients, including new business conversations.
- Bring life sciences and pharma context to the ongoing development of our own analytics products and IP, helping shape them to be genuinely fit for the industry's commercial use cases.
- Mentor and guide cross-functional team members working across these engagements.
What You Bring:
- 8+ years in pharma/HLS commercial analytics, working directly with sales and marketing data promotional spend, prescription/volume, digital and omnichannel engagement, and CRM/field activity.
- A track record of solving a wide variety of commercial analytics problem statements, spanning areas such as campaign/brand analytics, channel analytics, or customer/omnichannel analytics.
- Hands-on experience with data structuring, dashboarding and reporting (Power BI or equivalent tools), and a strong sense of what makes a dashboard genuinely usable for a commercial or brand audience.
- A consulting mindset with the seniority to own new, loosely-defined problems and structure an analytical approach directly with the client.
- Working exposure to marketing mix modeling or other media/channel measurement approaches.
- Strong client-facing communication skills; comfortable owning senior stakeholder relationships and leading conversations independently.
- Ability to translate fluently between business/brand stakeholders and technical delivery teams in both directions.
- Experience mentoring or leading cross-functional team members within a project or engagement structure.
Nice To Have:
- Exposure to payer analytics or broader healthcare analytics e.g. claims-based insights, formulary or market access analytics beyond core pharma commercial data.
- Exposure to sales force effectiveness or territory alignment analytics.
- Experience with next-best-action, hyper-personalization or digital shelf analytics.
- Familiarity with synthetic control, test-and-learn or other causal measurement approaches.
- Experience with data pipeline or automated data ingestion tools that feed into reporting and dashboarding layers.
- Prior experience contributing to internal analytics products, accelerators or IP.
- Prior consulting or client-services background, with experience scoping and delivering engagements from discovery through to results.
What We Offer:
- A senior, client-facing seat spanning the full spectrum of HLS commercial analytics, with real ownership over engagements.
- A voice in shaping our analytics products and IP for the life sciences industry, alongside client delivery leadership.
- Exposure to a wide portfolio of global pharma and life sciences clients and commercial data ecosystems.
- Close partnership across our marketing mix, data engineering and visualization teams, with real influence over how engagements are scoped and framed.
- A collaborative, flexible working model with a clear path into broader commercial analytics practice leadership.
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