Content Head

Head of Content

About the Role :

We are looking for a strategic and execution-focused Head of Content to lead the vision, strategy, and operations of a large-scale content ecosystem. This role will be responsible for driving content innovation across text, audio, video, interactive, and AI-powered formats while ensuring strong audience engagement, brand consistency, and measurable business impact.

The ideal candidate combines deep content leadership experience with a strong understanding of digital platforms, consumer behavior, analytics, and emerging AI technologies. You will play a critical role in shaping how content is created, distributed, personalized, and optimized at scale.

Key Responsibilities :

- Define and execute the organization's content vision, strategy, and roadmap across multiple channels and formats.

- Build and scale content ecosystems spanning text, audio, video, interactive experiences, and emerging digital formats.

- Drive AI-powered content transformation through content automation, personalization, optimization, and generative AI technologies.

- Lead end-to-end content lifecycle management including planning, creation, distribution, governance, and performance measurement.

- Develop audience growth and engagement strategies that improve customer acquisition, retention, and conversion.

- Establish content governance frameworks, editorial standards, operating models, and quality control processes.

- Partner closely with Product, Marketing, Technology, Design, Data, and Analytics teams to deliver integrated content experiences.

- Leverage customer insights, audience analytics, and performance metrics to continuously improve content effectiveness.

- Drive innovation in digital storytelling, content discovery, recommendation systems, and personalized content experiences.

- Build, mentor, and scale high-performing content teams across editorial, production, strategy, and operations functions.

- Stay ahead of industry trends in GenAI, content platforms, digital media, audience engagement, and consumer behavior.

Ideal Candidate :

- 12+ years of experience in Content Strategy, Content Operations, Editorial Leadership, Digital Content, or related leadership roles.

- Proven track record of building and scaling large-scale content ecosystems for consumer-facing platforms.

- Experience managing content across multiple formats including text, audio, video, interactive content, and digital experiences.

- Strong expertise in content strategy, editorial frameworks, content lifecycle management, content governance, and audience engagement.

- Hands-on exposure to AI-powered content creation, Generative AI tools, content automation platforms, and AI-driven content transformation initiatives.

- Deep understanding of content analytics, audience behavior, SEO, personalization, content performance measurement, and growth strategies.

- Demonstrated success in driving audience growth, engagement, retention, and business outcomes through content-led initiatives.

- Strong leadership experience managing large teams and collaborating across Product, Marketing, Technology, Design, and Analytics functions.

- Excellent stakeholder management, strategic thinking, communication, and execution capabilities.

- Ability to balance creativity, operational excellence, and data-driven decision-making.

Preferred Qualifications :

- Experience building AI-first content ecosystems, personalization frameworks, and intelligent content platforms.

- Exposure to recommendation engines, content intelligence platforms, automation workflows, or AI-powered content operations.

- Experience leading multi-channel content distribution strategies across digital ecosystems.

- Background in FinTech, Consumer Internet, Media, OTT, EdTech, Digital Platforms, or large-scale B2C organizations.

- Female candidates are highly preferred.

Compensation & Benefits :

- Compensation structure : Up to 75% Fixed Pay + 25% Performance-Linked Variable Pay.

- Opportunity to build and scale next-generation content capabilities powered by AI and data.

- High-impact leadership role with visibility across Product, Marketing, Technology, and Business functions.

- Exposure to large-scale consumer platforms and digital transformation initiatives.

- Collaborative and innovation-driven work environment focused on growth, experimentation, and customer engagement.