cKinetics - Corporate Marketing & Communications Specialist

Description:

If you LIVE AND BREATHE Marketing, we want to talk to you.

If you are passionate about Sustainability and know the subject, we want to speak with you even more! You MUST read this entire posting before applying.

The Corporate Communications Specialist will be responsible for developing and implementing the communications plan for cKinetics (www.cKinetics.com) and its division Sustainability Outlook (www.SustainabilityOutlook.in).

This would entail developing, implementing, tracking and optimizing our communication across all digital channels.

The role also involves managing engagement with our audience, and fostering community spirit.

This role will coordinate with our different teams that generate Sustainability related insights and ensuring they reach our audience.

Position responsibilities:

This is a hands on role where you would be responsible for the following:

- Build our market presence by forging a greater and timely visibility of our work (a) online and (b) in mainstream events and media

- Collaborate with internal teams to develop ways of showcasing insights they have developed

- Measure and report performance of all engagement campaigns, and assess against goals (ROI and KPIs)

- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

- Identify trends and insights, and optimize performance based on the insights

- Brainstorm new and creative marketing strategies

About you:

- You are a proactive and independent person who has a demonstrated passion as relates to sustainability

- You have a flexible and creative mind-set

- You have excellent communication, writing skills, and presentation skills

- Proven experience in marketing and/or online community engagement for at least 3 years.

- Ideally we are looking for someone with 5-8 years of experience.

- Highly creative with experience in identifying target audiences and devising campaigns that engage, inform and motivate

- Demonstrable experience leading online campaigns- managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns; Solid knowledge of Google Analytics

We would be delighted if you had:

- Experience in working with Sustainability issues such as climate change, renewable energy, energy efficiency, water management, environmental risk management, sustainability finance, etc