Ck Birla Hospital - Brand Manager - Birla Fertility & IVF

Requirements:

- 2-5 years of experience in brand marketing, marketing operations, or campaign execution.

- Experience coordinating with agencies, vendors, and internal stakeholders.

- Strong organisational and execution skills.

- Comfortable working across multiple projects and clinic locations.

- Good communication and coordination abilities.

Key Responsibilities:

- Support execution of brand campaigns and marketing initiatives across digital and offline channels.

- Coordinate clinic-level marketing activities including local partnerships, activations, and outreach programs.

- Ensure brand visibility and consistency across clinics through signage, branding material, and patient communication assets.

- Work with creative, media, and PR agencies for campaign execution and content development.

- Coordinate PR activities including press releases, media interactions, and tracking media coverage.

- Management of the brand's YouTube channel including content coordination, uploads, and performance tracking.

- Track campaign timelines, deliverables, and ensure timely execution of marketing activities.

- Manage vendor coordination, PO creation, and invoice tracking in collaboration with finance and internal teams.

- Support preparation of marketing reports and track performance of campaigns and initiatives.

- Community Management